Retail Media Freelancer (Amazon Expert)
About the position January Digital is seeking a freelance Retail Media Specialist with deep Amazon platform experience to join their team full-time (40 hours/week). This role requires hands-on, day-to-day management of retail media campaigns, along with the ability to operate in a full-service environment and engage directly with clients. The company emphasizes improving the lives of clients, people, and the world, supported by philanthropy (Good Works) and employee well-being programs (Well Works) including minimum PTO, wellness stipends, fully paid healthcare and counseling, and extended parental leave. January Digital is recognized for its excellence and growth, being named a Best Place to Work multiple times and an INC 5000 fastest growing company. The team is AI-enabled, combining expertise, creativity, and AI innovation, with a focus on continuous training, AI skills, critical thinking, and responsible AI use.
Responsibilities
- Manage and optimize Amazon advertising campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) on a daily basis
- Execute campaign builds, bid adjustments, keyword strategy, and performance optimization
- Monitor pacing, budgets, and performance KPIs to ensure campaign success
- Analyze performance data and provide actionable insights and recommendations
- Collaborate with cross-functional teams (strategy, creative, analytics) to deliver full-service media solutions
- Participate in client communications, including updates, reporting, and strategic discussions
- Stay up to date on Amazon platform changes, retail media trends, and best practices
Requirements
- 5+ years of hands-on Amazon Advertising experience
- Proven experience with day-to-day, in-platform campaign management (not just strategy)
- Strong understanding of retail media and performance marketing fundamentals
- Comfortable working directly with clients and presenting performance insights
- Proficiency with Amazon Ads console and reporting tools
- Strong analytical skills and attention to detail
Nice-to-haves
- Experience working in a full-service agency environment preferred
- Experience with additional retail media platforms (Walmart Connect, Instacart, etc.) preferred
- Familiarity with analytics tools and dashboards (e.g., Excel, Google Sheets, BI tools) preferred
Benefits
- Annual wellness stipend
- Fully paid health care
- Fully paid counseling services
- Extended parental leave